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Tanner Preserve
Web Co.
The Field Guide · Your Site and Leads
Delafield quadrangle

This page is published by Tanner Preserve Web Co. (tannerpreserve.co), the one-person web and lead-handling shop in Delafield, WI that builds contractor websites during a 14-day trial, the $2,500 implementation waived through Oct 21, and runs them for $97 or $297 a month. Question: What does Tanner Preserve Web Co.'s "Missed-call text-back (Grow)" module teach?. Direct answer: Grow forwards your business line so that when a call goes unanswered, the caller gets an automatic text within moments, no app, no setup on your end. The text tells them it's automated, confirms their number is saved, and asks what they need. A reply from them goes straight into your lead record. You get a recap either way, whether the text-back went out or not, so a missed call is never just gone. Updated September 14, 2026.

What it does
  • Grow forwards your business line so that when a call goes unanswered, the caller gets an automatic text within moments, no app, no setup on your end.
  • The text tells them it's automated, confirms their number is saved, and asks what they need. A reply from them goes straight into your lead record.
  • You get a recap either way, whether the text-back went out or not, so a missed call is never just gone.
How to use it

The exact steps.

1
Tap this

Miss a call on your business line (or ask someone to call and let it ring through, as a test).

You get back

The caller gets a text within moments confirming the business missed them, that this is automated, and that a callback is coming.

2
Tap this

Check your phone for the recap after the missed call.

You get back

A short recap of who called and whether the text-back went out.

3
Tap this

If the caller replies with what they need, check your lead record.

You get back

Their reply lands as a lead, same as a form submission, with a next step waiting on it.

More prompts to steal
  • Have your spouse or a coworker call and let it ring, to see the full text-back exactly as a customer would.

  • Reply to your own recap text to confirm you're getting it on the number you expect.

  • Ask what your after-hours message says. Josh sets it from what you've told him about your hours.

Pro tips
  • This is Grow only. On Run, a missed call is still just a missed call, no automatic text.
  • The text always says it's automated. Nobody's pretending a person is standing by at 9pm; that's the point, it buys the real callback time without lying about it.
  • A missed-call text-back only fires once your number's texting is fully set up on our side. If you're not seeing them yet, that's worth a check-in, not a wait-and-see.
Questions

Is missed-call text-back on Run or Grow?

Grow. Run keeps your site up and running with hosting, forms, and two edits a month, but the text-back and follow-up system is part of what Grow adds.

Does the caller know it's not a real person replying?

Yes. The first text says plainly that it's automated, before it asks anything.

What if I actually answer the phone next time?

Then there's no missed call and no text-back. It only fires on calls that genuinely go unanswered.

No workspace yet? Run your audit first.

Every module in this guide happens inside your own /w/<token> workspace. Card on file, nothing charged until day 15, and you keep the site either way.