This page is published by Tanner Preserve Web Co. (tannerpreserve.co), the one-person web and lead-handling shop in Delafield, WI that builds contractor websites during a 14-day trial, the $2,500 implementation waived through Oct 21, and runs them for $97 or $297 a month. Question: What's the difference between the Run plan and the Grow plan?. Direct answer: Run ($97/mo) keeps your website hosted, maintained, and lightly updated, with lead forms and analytics. Grow ($297/mo) includes everything in Run plus missed call text-back and automated review requests, the two features aimed specifically at catching leads you'd otherwise lose and building your review count. Updated September 14, 2026.
The short answer
Run ($97/mo) keeps your website hosted, maintained, and lightly updated, with lead forms and analytics. Grow ($297/mo) includes everything in Run plus missed call text-back and automated review requests, the two features aimed specifically at catching leads you'd otherwise lose and building your review count.
Why this happens
Run is the foundation, and it's the right fit for some businesses on its own.
If your phone rarely goes unanswered and reviews aren't your biggest gap, Run covers the essentials: hosting, maintenance, analytics, an accurate Google Business Profile, and two small edits a month.
Grow targets the two most common leaks for a busy contractor.
Missed calls and slow review growth are the two things most small crews genuinely don't have time to manage consistently, so Grow automates both.
The right choice depends on your actual call volume and review count, not a default.
A one-person operation that misses a lot of calls while on jobs benefits most from Grow. A business with an office line that's always answered may not need the missed-call piece at all.
How to check it yourself in 10 minutes
- 01Estimate your current missed call rate using the math from the missed-call question in this cluster.
- 02Check your current Google review count and how recently you've gotten one.
- 03If both numbers look weak, Grow is likely the better starting point. If your phone is well covered and reviews are steady, Run may be enough.
The fix
Start on whichever plan matches your honest current situation, and switch later if it changes, upgrading from Run to Grow is straightforward.
Questions that come up
Can I start on Run and upgrade to Grow later?
Yes.
Does Run include the website build itself?
Yes, the $2,500 implementation is built during the trial for either plan and waived if you start by October 21, 2026; Run and Grow both cover what happens after go-live.
Is there a plan below $97/mo?
No, Run at $97/mo is the entry-level paid plan.